Jeep Unveils Its Most Capable Wrangler Yet at the 2023 New York Auto Show

Jeep is proud to introduce the long-awaited 2024 Wrangler at the 2023 New York International Auto Show. The most capable Wrangler yet, it delivers on legendary Jeep 4x4 capability with its iconic exterior featuring a new seven-slot grille, windshield-integrated trail-ready stealth antenna, 10 all-new wheel designs and multiple open-air freedom options, including an exclusive Sky One-Touch powertop. Two new models have also been added to expand Wrangler’s unrivalled portfolio – the Sport S 4xe and Rubicon X. All in all, this is sure to be an exciting reveal from one of America's most iconic brands!

The 2024 Wrangler boasts even more legendary 4x4 capability than ever before, making it one of the most incredible off-road vehicles on the planet. It offers an available factory Warn winch to help get you out of sticky situations, plus a standard side-curtain airbag to keep you and your passengers safe. And with a new iconic seven-slot grill, the 2024 Wrangler has a design that’s instantly recognizable as a Jeep.

But it’s not just the outside of the new Wrangler that’s impressive – the interior has also seen significant upgrades. You’ll enjoy more technology and amenities than ever before, including all-new 12-way power-adjustable front seats and a best-in-class 12.3-inch touchscreen radio, which is part of the Uconnect 5 system. Apple CarPlay and Android Auto are standard features too, so you can stay connected wherever you go.

One of the standout features of the 2024 Wrangler is the range of open-air freedom options that are available. With the exclusive Sky One-Touch powertop, you can let the sunshine in with just the push of a button. And with multiple other options available, you’re sure to find an open-air setup that’s perfect for you.

Jeep has always been known for its iconic designs, and the 2024 Wrangler is no different. It features a new seven-slot grille design as well as a windshield-integrated trail-ready stealth antenna. But the real star of the show is the all-new wheel designs. There are ten brand-new options to choose from, each one more impressive than the last.

“The new 2024 Jeep Wrangler is an illustration of how powerful the Jeep community is and how they keep driving improvements based on their expectations of greater capability, advanced technology and more refinement,” said Jim Morrison, senior vice president and head of Jeep brand North America. 

“With the plug-in 4xe playing a lead role in the lineup, the new Wrangler takes the best and makes it better, with even more legendary 4x4 capability, thanks to our first full-float Dana rear axle that makes it possible for Wrangler owners to easily upsize tires; a more advanced and comfortable interior with a standard 12.3-inch touchscreen and available power seats tested for water fording; more safety and technology, including standard side-curtain airbags; and a stylish, fresh take on the iconic seven-slot grille that keeps the overall design true to the original.” 

The Jeep Wrangler has been a beloved classic for decades, and with the reveal of the 2024 model, it’s clear that Jeep has no intention of slowing down. With a refined interior and endless off-road capability, this Wrangler is sure to delight Jeep lovers all over the world. It’s everything you love about the Wrangler, taken to the next level, and we can’t wait to see it in action!